Webinar on “Customer Relationship Management (CRM)” 16th August 2020

About the Organizations:

Consumer Assisto: ‘Consumer Assisto’ as the name suggest assisting the consumers in every possible approach. The ideology behind this project is to provide legal assistance to consumers and build content of all the legislations and case laws which shall be accessed by everyone. To create awareness midst general public. This project aims to help people and also provide pro-bono services. With the help of this project we will try to reach out general public who need legal assistance and create awareness and reduce exploitation of consumers.


About the Webinar: Customer relationship management (CRM) is the combination of practices, strategies and technologies that companies use to manage and analyze customer interactions and data throughout the customer lifecycle, with the goal of improving customer service relationships and assisting in customer retention and driving sales growth. Even in this time of crisis, customer relationship management is a fundamental factor for prosperity of any organization. it helps in customer retention and acquisition.

This webinar will provide a rough picture, why CRM is important and what should be the approach in this time of global pandemic. Looking forward for an interactive session and great hour of learning.



About the Speaker:

Dr Gaurav Gupta:

Dr. Gaurav Gupta has earned a Masters in Business Administration degree with specialization in Marketing and Finance from Punjabi University, Patiala (Punjab), and completed doctorate in the area of Branding. He has also studied marketing at the prestigious Wilkes University, Pennsylvania, USA. He has got an opportunity to learn about teaching methodologies at IIM-


Prof. Gaurav Gupta has presented his research paper at IIM-Ahmedabad, IIM-Indore, IIM,Bangalore and had been included in paper review panel of IIM-Indore and many Scopus Indexed Journals His case studies have been published in ABDC listed Journal(s). He has also

presented his research work at University of Ljubljana, Slovenia and Wolkite University, Ethiopia. He is a recipient of various fellowships, those are being awarded by European union

and IIM-Bangalore.He got an offer of doctoral fellowship by ICSSR (Ministry of HRD,India).

He has completed courses being offered by IIM-Bangalore, University of Pennsylvania, University of Maryland and University of Columbia. He has been appointed as a member of

Advisory Board for Cleveland Professional University, USA. Presently he is associated with Christ University, NCR Campus and has worked with Sharda University and Lovely Professional University. His teaching, training, researching and consulting interests include Brand Management, Marketing Research, Mythology and management, Case writing. Also, he has published about half-a-dozen research papers in leading journals and has made presentations at several international/national seminars and conferences.

Dr. Roopali Fulzele

Dr. Roopali Fulzele is an Assistant Professor in the field of HR & amp; OB at Sharda University with more than 7 years of experiences in both teaching and industry. She is also a Coordinator of International Students’ Affair Linkages Cell in School of Business Studies, Sharda University. She is blessed to have an exclusive combination of experiences in writing, research,

teaching, evaluating, administration, and information technology. She has also qualified NET-Lectureship in 2010. Her industry and academic experience led her to focus on research work in the area of Knowledge Management and ICT in Recruitment, Selection and Training Processes. Being a trainer, she has imparted training to international students on Personality, Time Management, Communication, etc. Currently, I am working as an Assistant Professor in Sharda University, Greater Noida. She teach subjects of HR & OB and General Management (like Business Ethics and Principles of Management) to both engineering and management students.

The combination of research and writing orientation have persuaded her to work as a Content Developer as well as Project Manager in Excel Books Pvt. Ltd. Supported by her strong educational background, research, and writing skills, She has developed and communicated contents for management as study materials for various top rated universities. Her various positions have taught her the importance of developing and maintaining professional relationships and record keeping. The opportunity of continuous learning has kept her motivated and further helped her to delve myself into the field of research study as well as team management at Excel Books Pvt Ltd. where my role was to analyse data, write report, develop content as well as manage the team.


Event Details:

Date- 16th August, 2020

Last date for Registration-16th August, 2020

         Speaker-         Dr. Roopali Fulzele

                                 Dr Gaurav Gupta

Time- 11 -12.30 pm


limited number of seats

No Registration Fee

Enrollment Process:

It is mandatory to register on the link below:

Click here

Technical Requirements: High Speed Net Connection and ZOOM meeting Account.

For More details, visit- http://consumerassisto.com/


Subham Singh – 7086293809

Revanth Chintam – 8179359199

Or mail at- consumer.assisto@gmail.com